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White Plains, NY - Phone: (914) 761-1909 B2B International is a specialist business-to-business market research and intelligence consultancy working for clients on a worldwide basis.... |
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Boston, MA - Phone: (617) 338-2233 Magnet inc is a research and brand strategy consulting firm with over 13 years experience on over 150 multinational, national and regional brands.... |
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Mara Friedman Brand Strategist Los Angeles, CA - Phone: (310) 470-8815 Strategically-focused qualitative moderator, using insightful tools developed over the years to identify opportunities for brands to stand out....... |
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LRW - Lieberman Research Worldwide Los Angeles, CA - Phone: (310) 553-0550 LRW, the "so what?" company. This deceptively simple question drives our every move. For each marketing research project, this question holds our team... |
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Chicago, IL - Phone: (312) 321-8111 Premier market research company with large professional staff trained in qualitative and quantitative techniques as well as consulting services.... |
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Lighthouse Research & Development Salt Lake, UT - Phone: (801) 446-4000 Quantitative/qualitative research, competitive pricing, 50+ CATI station on-site phone center and two focus group suites with video streaming.... |
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Lake Success, NY - Phone: (516) 394-6000 MSW provides research based, brand strategy consultancy to support an integrated brand experience... |
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Fenton, MO - Phone: (877) 4-MARITZ Maritz Research delivers actionable insights that help businesses improve their bottom line by bridging the gap between brand promise and delivery.... |
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Scottsdale , AZ - Phone: (480) 393-1200 Market Solutions Group, a full service marketing research company, designs and implements research solutions and applies advanced research technique... |
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Charleston, SC - Phone: (843) 797-8900x119 In business since 1982, MAi offers insightfull leading edge marketing research design and analysis, helping clients grow their business.... |
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Armonk, NY - Phone: (914) 273-5007 An innovative qualitative research firm that uses Behind-the-Mind techniques to uncover insightful marketing opportunities.... |
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Orono, MN - Phone: 952-471-8285 Full-service primary qualitative and quantitative research exclusively serving the medical and pharmaceutical industries since 1986. Provision of all ... |
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New York, NY - Phone: (212) 548-7200 Millward Brown is expert in advertising effectiveness, marketing communications, media and brand equity research. 75+ offices in 48 countries.... |
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Williamsville, NY - Phone: (716) 629-3200 Your full service market research partner, providing strong, reliable insight for the most discriminating client.... |
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Ann Arbor, MI - Phone: (734) 332.9200 NewProductWorks (now a part of GfK) offers full service marketing research, complete consumer research services & cutting-edge ideation facilitation.... |
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Nicholas Research Associates International, Inc. New York, NY - Phone: (212) 253-1100 Professionals in all areas of consumer and executive qualitative research, new product exploration and positioning/repositioning work; extensive usabi... |
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Mount Kisco, NY - Phone: (914) 241-1900 Strategic market research services. Expertise in market positioning, brand equity analysis, and satisfaction studies... |
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New York, NY - Phone: (212) 880-1530 With a team of over 140 execs based across our US and UK offices, Nunwood has experience conducting research in more than 40 global markets.... |
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Princeton, NJ - Phone: (800) 444-4672 Part of Opinion Research Corporation Opinion Research Corporation is the market research industry's only global boutique... |
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| 20. |
New Orleans, LA - Phone: (800) 808-4643 Full-service custom market research firm serving the intelligence needs of a variety of industries including those of Fortune 500 companies... |
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Description of Brand Research > Brand Positioning
Market research companies evaluating brand positioning and a related communication strategy to position a brand within a category. Find firms to conduct research to determine the most effective brand positioning and strategic marketing efforts to achieve it
Related Resources
How to Measure the Value of a Brand | White Paper
Rajan Sambandam, TRC
 | Brand name evokes an inherent value; finding a way to reliably measure that value is crucial in determining product development. A technique called discrete choice conjoint analysis is described in this paper by TRC. | Read White Paper » |
Automotive Opinion Piece | Article
Lorne McMillan, Managing Partner, B/R/S Group
| With domestic automakers attempting to rise from the ashes, the author argues that a renewed focus on branding could play an important role in restoring a sense of vision and viability to the industry. | Read Article » |
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Services related to Brand Research > Brand Positioning
Types of Research
Brand Research > Brand Equity
Brand Research > Brand Image & Identity
Brand Research > Brand Image Tracking
Brand Research > Brand Loyalty & Satisfaction
Brand Research > Line & Franchise Extension
Research Techniques & Services
Market Research Consultants > Advertising & Communication
Market Research Consultants > MediaResearch
Market Research Consultants > New Product Research
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