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Cedar Grove, NJ - Phone: (973) 239-6900 Full-service research consultancy specializing in brand equity, brand tracking, tactical research and other custom quantitative services. All projects... |
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Pennington, NJ - Phone: (609) 730-1550 Experts communications research. Innovators real world, forced exposure, and on-line copy test designs in all media. Validated measures. Solid norms. ... |
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GfK Custom Research North America New York, NY - Phone: (212) 240-5300 A full-service fact-based consultancy, GfK Custom Research North America is part of the GfK Group, the world's fifth-largest market research company.... |
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Westport, CT - Phone: (203) 221-0411 Greenfield Consulting Group, the leading qualitative firm in North America, services B-to-C and B-to-B marketers globally across all product and servi... |
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Ottawa, Canada - Phone: (613) 230-2200 Harris/Decima, a Harris Interactive company, is your full service global research partner with offices in Toronto, Ottawa, Montréal and Vancouver... |
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Villeneuve d'Ascq, France - Phone: +333-2005-0260 ICARE offers global fieldwork services. We supervise projects in USA, Canada, Western and Eastern Europe, Japan,... |
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Toronto, Canada - Phone: (416) 964-9222 One of the Ifop Global Group of companies, we are an ad hoc qualitative and quantitative research consultancy that has been servicing North American b... |
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Boston, MA - Phone: (617) 904-0555 ISR uses the latest advances in neuroscience, biometrics and eye tracking to measure an audiences’ preconscious emotional engagement to any media.... |
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Stamford, CT - Phone: (203) 359-4174 InsightExpress® is an acknowledged pioneer of rapid turnaround, high-quality, online marketing research services. With its patented technology, market... |
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Bogota, Colombia - Phone: (571) 523-6060 Full market/opinion research company, specializing in field and data collection support for large research companies and end corporate clients... |
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New York, NY - Phone: (212) 265-3200 The fastest growing market research company in the U.S., market leader in Canada, and among the most trusted research brands in North America.... |
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Menlo Park, CA - Phone: (650) 289-2000 Knowledge Networks solves complex, high-impact problems; its KnowledgePanel(SM) is the only probability selected, U.S. representative Internet panel.... |
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Salt Lake, UT - Phone: (801) 446-4000 Full-service, competitive pricing, customized quantitative & qualitative research, comprehensive reports. 2 focus group suites, on-site phone center.... |
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| 14. |
The Livingston Group for Marketing, Inc. Londonderry, NH - Phone: (603) 537-0775 The Livingston Group offers a full range of marketing and research services, time tested techniques bring insight and creativity to your business.... |
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| 15. |
Irving, TX - Phone: (800) 884-MARC (6272) M/A/R/C® Research is a full-service marketing research & consulting firm offering innovative qualitative & quantitative methodologies.... |
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| 16. |
Norcross, GA - Phone: (770) 449-6767 Custom-designed research on consumer packaged goods, fast food, financial services, travel and tourism. High-level design and analytical skills... |
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| 17. |
Omaha, NE - Phone: (402) 392-0755 Complete qualitative and quantitative research services. Specializing in customer advocacy and loyalty, ad testing.... |
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| 18. |
Lake Success, NY - Phone: (516) 394-6000 MSW Research is committed to helping advertisers grow their brands. The Communications Research Continuum, an integrated suite of tools designed for ... |
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| 19. |
Northstar Research Partners, Inc. New York, NY - Phone: (212) 986-4077 Full-service, global marketing research firm, U.S., Canada, Europe, partners in Asia. Quantitative/qualitative, consumer/business-to-business studies ... |
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| 20. |
New Orleans, LA - Phone: (800) 808-4643 Full-service custom market research firm serving the intelligence needs of a variety of industries including those of Fortune 500 companies... |
Description of Advertising Research > Advertising Effectiveness
Measure response to the communication (copy + visual/audio) used to present a product or service. Research can be used to determine advertising effectiveness, motivation, and effect over time/tracking.
Services related to Advertising Research > Advertising Effectiveness
Types of Research
Advertising Research
Advertising Research > Advertising Tracking
Advertising & Communications Strategy Research
Advertising Content Analysis
Promotion Development / Promotion Evaluation
Research Techniques & Services
Market Research Consultants > Advertising & Communication
Online Research Tools and Services
Online Surveys > Media Research
Audiences, Industries & Market Specialties
Advertising Agencies
Media Industry
Legend: Photos Display Ad Focus Group Facility
Photos Display Ad Focus Group Facility 
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